Multiple agents on one official number
The same official number can be staffed by several agents, each with its own personality, knowledge base and tools — sales, support, collections, post-sales.
Meta Business Partner · Official Cloud API
Your AI agent on official WhatsApp
Hal-AI connects your company's official number through the Meta Cloud API and puts autonomous agents to work on text, audio and images — with memory of what has already been discussed, and a clean handoff to a human whenever someone asks for one.
Large companies talk to our sales team. Small businesses activate the virtual employee straight from the landing page.
The foundation
Why the official API matters
There is a shortcut for automating WhatsApp outside Meta's rules. It works right up until the day it stops working — and it takes with it the number your company has been publishing for years. Hal-AI is a Meta Business Partner and operates exclusively on the Official WhatsApp Business Cloud API.
Unofficial automation
- Runs outside Meta's terms of use, with the risk of the number being blocked
- No approved templates for reaching out beyond the service window
- Conversations tied to a handset: change the phone, lose the history
- No official quality signals for the number
- No contract, no counterpart and no path to appeal when something breaks
Meta Cloud API with Hal-AI
- Official number activated through Meta's own authorization flow
- Templates submitted for approval and used within the rules
- History and memory on the server, not on anyone's phone
- Number quality and health monitored around the clock
- A formal partnership: Hal-AI is a Meta Business Partner and Meta Tech Partner
This is not a chatbot running a flow. It is an operational agent trained to do the work.
What comes with it
What the WhatsApp channel gives you
One official number, as many agents as the operation calls for, and a single conversation hub shared by AI and people.
Service with no waiting line
Simultaneous conversations never compete for a rep. Everyone gets an answer right away, 24 hours a day, in text, audio and images.
Bulk sending through campaigns
Campaigns created, segmented and tracked on a Kanban board, with per-campaign reporting and contact exports. Details on Campaigns.
Live in minutes, no technical team
Your company authorizes access through Meta's own flow, pending numbers show up on the activation screen and become channels in the platform. Nobody has to write code to get started.
An official API for developers
A versioned REST API, authenticated by key, with scopes, pagination and an idempotency key on sends — to deliver messages, manage templates and follow chats from your own system. See Integrations and API.
Contacts and campaigns to match your plan
No cap on your contact base and no cap on campaigns. The CRM keeps the customer record, the history by channel and the tags the AI generates from recent messages.
Connected to payment providers
The agent calls the APIs your company already uses and walks the customer through to payment inside the same conversation, with no channel switching along the way.
Memory across conversations
The agent does not start over with every message: history is vectorized and stable facts about the customer are retained. This is the subject of the patent filed with the USPTO.
The same agent on every other channel
The brain that answers on WhatsApp also answers in your website chat and on the phone, with the same prompt, the same tools and the same memory. See Webchat and voice.
The screen below shows the channel inbox: in the header, the company's official number on the Meta Cloud API and the green badge for a connected channel. On the left is the list of live conversations, with the open one highlighted and an unread counter on the others.
In the center, a retail conversation from start to finish: the customer asks about her order, the agent queries the system through an API, answers with the delivery estimate and leaves a pre-authorized exchange on her record. The footer strip notes that the case was resolved by the agent itself, without reaching a person, and shows which tools it called to get there.
Service inbox
Official number +1 555 4xx-xxxx · Meta Cloud API · 4 agents on the same number
Channel connected
Helen Prado
+1 555 9xx-xxxx · WhatsApp · Sales agent
Good morning! I placed order 4471 last week. Has it shipped yet?09:04
Good morning, Helen! I found order 4471: it left the distribution center early today and delivery is estimated for tomorrow, at the address on your record.09:04
And if the size doesn't fit, can I exchange it?09:05
You can. I've already left a pre-authorized exchange on your record, valid for seven days after delivery — just bring the item to the store with its packaging.09:05
Perfect, thank you so much.09:06
Conversation resolved by the agent
Inside the 24h window
api_get_order(4471) → in transit · api_post_exchange(pre_authorized=7d) → recorded
Meta's rules, in practice
Approved templates and number protection
Outside the 24-hour window, Meta only allows a conversation to start from an approved template. The platform handles both ends: building and approving the template, and watching the health of the number while messages go out.
Official Meta templates
Create templates, submit them for approval, list them and delete them right inside the platform, including the upload of header media.
- Create and submit for approval without leaving the dashboard
- Track the status of every template
- Header media uploaded on the same screen
- The agent itself creates a template when it needs to reach out beyond the 24-hour window
Meta Freezer — the guardian of your number
A watchdog that follows the quality of the number while campaigns are running and acts on its own, according to how serious Meta's response is.
- Quality in red or a fatal Meta error code: it freezes the number and pauses its campaigns
- A spam-limit signal: it slows the sending pace down
- A recipient that returns an individual error goes into the freezer and stops receiving
- An anti-resend lock anchored to the occurrence: anyone who already received it is not bothered again
Two conversations, one agent
It serves your customer and reports back to you
The same agent that talks to the people who buy talks to the person in charge. On one side, customer service. On the other, the business owner asking how the day went — on the same WhatsApp.
This is not a chatbot running a flow. It is an operational agent trained to do the work.
- It is pre-trained on your company's website and rounded out by the Knowledge Vault: prices, procedures and policies live in the base it consults.
- It understands text, audio and images — a customer sends a voice note or a photo of a product and the agent answers.
- It queries the systems your company already runs through their APIs and acts on them mid-conversation.
- It recognizes the administrator's phone number and switches roles: with the manager, it reports on the operation.
- When a case is not one for AI, it hands the chat to a person and goes quiet in that conversation.
Store agent
online
Good morning! Do you have the model in the window display in a size 9?9:12 AM
Good morning! We do — in two colors. Would you like me to set one aside under your name?9:12 AM
Voice message sent by the customer, twelve seconds long.
Got your message: the dark color, for pickup today. I've held it until 7 PM and let the store team know.9:13 AM
Perfect, thank you.9:13 AM
Store agent
online
So, how did the day go?7:40 PM
Traffic was concentrated in the late afternoon. Three people asked for an item that is out of stock — I saved their contacts so we can tell them when it arrives.7:40 PM
One customer asked to speak with you. I moved the chat to the human service queue and it is open there.7:40 PM
Send me the summary by email too.7:41 PM
Sent to the usual address, with the document attached.7:41 PM
The content depends on how each company configures its agent.
An example by sector
The same channel, the vocabulary of your business
What changes from one sector to the next is not the technology: it is the agent's personality, the knowledge it draws on and the tools it has at hand.
What the agent looks up
Inventory, orders, customer records, schedules — through the APIs of the systems your company already runs. An endpoint is registered once and becomes a tool the agent can use.
What it knows by heart
The Knowledge Vault holds PDFs, text and images indexed per agent. That is where procedures, policies and answers that live in no system at all come from.
People and AI in the same chat
Human takeover whenever the conversation calls for it
No customer is ever stuck talking to a machine. When a rep takes the card, the platform pauses the bot in that chat; when the rep closes it, the agent picks the conversation back up — no parallel threads and no lost history.
The agent asks for help
It triggers the transfer-to-human tool itself when a case goes beyond what it can resolve — or when the customer asks for a person.
The card joins the queue
Queues, agents, supervisors with scoped access and pause types. The supervisor sees reps and open chats in real time.
A person takes over
The moment the card is assigned, the bot is paused automatically in that chat. The rep replies from the same number, with the full history in view.
The agent returns
Once the interaction is closed, the conversation goes back to the agent. Who said what stays on the record, and the transcript can be exported.
Small and midsize business track
For your business
If your company is small or midsize, the path is shorter: a virtual employee on WhatsApp, pre-trained on your company's website, in the role your sector needs.
Retail
Virtual salesperson: answers product questions, holds items and walks the customer through to the purchase.
Healthcare
Virtual receptionist: books, confirms and reschedules appointments without anyone tied to the phone.
Real estate
Digital agent: qualifies the lead, answers questions about the property and books the showing.
Education
Enrollment assistant: explains programs, clears up paperwork questions and guides the student to sign up.
The same agent serves the people who buy and supports the people who work at the company.
Put your WhatsApp to work
Two paths, the same official channel: an enterprise rollout with our sales team alongside you, or the virtual employee you activate yourself.